There is plenty of information and buzz on the internet, when it comes to user experience. So let’s have a look at the concept of User Experience, also known as UX to connoisseurs. What is UX? The syntagm “User Experience” refers to all the ways a customer...
Have you ever wanted to go to a show or concert or even stay behind the scenes of a TV or reality show? Well, nowadays that dream is a reality. Several companies have started using live content as a marketing strategy as of 2022 and it’s going well for them. The...
In our previous article, we talked about different types of OOH and how certain ads help companies gain more exposure. Today, we would like to talk about another medium of advertising, namely digital marketing and how AI influences it. Digital marketing is a type of...
Do you remember the Covid pandemic? You know, the time when people stayed in their houses all day long without being able to go outside, participated in a lot of virtual meetings, discovered TikTok and used the internet for the most part of the day? Well, while using...
Have you ever been stuck in traffic and the only thing you could do was to look at some billboards, running at slow speed and being faced with a huge 15 flores huge mesh, or driving on a highway and the only out of the box thing to see was a 8x24m special and amazing...
